How to open a sushi bar? How to open a sushi bar: a detailed ready-made business plan.

The business of selling sushi (Japanese cuisine) is highly profitable and quickly pays off. This is due to the increasing attention of consumers to Asian culture. The profitability of a sushi bar can reach 60% with a payback time of 2 years. High profitability is achieved due to the low cost of making rolls (the main product of sushi bars). In the article, we will consider how to open a sushi bar from scratch and give an example of a business plan with calculations

Advantages and disadvantages of a sushi bar

Advantages	Flaws
High business profitability (~60%), low cost of making sushi	Expensive rental of premises in the city center, large premium shopping centers
Return on initial investment within 24 months	Seasonality of visiting a sushi bar, so there are more visitors in winter than in summer
Narrowly focused, specific niche and products	The difficulty of finding qualified staff in Japanese cuisine

High business margin is achieved due to low cost. So the cost of producing one roll is 3-10 rubles, and it is sold for 40 rubles. So profitability can reach 400%. For a sushi bar, a small room of 50 m² is enough. with standing places. Many seafood vendors provide regular customers with their own free refrigeration units, this allows you to reduce the cost of your own equipment.

The preparation of most original Japanese dishes requires exotic products that are difficult to find on the domestic market. Even vinegar, sugar, salt are traditional.

Hot and cold drinks, as well as low-alcohol drinks, original Japanese sweets can be offered to visitors as accompanying products. A real tea ceremony will be a good exotic entertainment for guests.

Stages of creating a business

Here is a list of necessary agreements and documents for starting a business:

Opening a sushi bar: registering a business

Let's analyze the different forms of doing business in the table below.

Form of business organization

Benefits of using

Documents for registration

IP ( individual entrepreneur)

This form is used to create a small sushi bar, with a small turnover

receipt of payment of the state duty (800 rubles);
certified application by a notary in the form No. P21001;
application for the transition to UTII (if the room is less than 180 m2);
copy of all pages of the passport.

LTD ( limited liability company)

This form is used to create a Japanese restaurant, with the ability to attract partner capital and borrowed

application in the form No. Р11001;
charter of LLC;
a decision to open an LLC or a protocol if there are several founders (partners);
receipt of payment of the state duty (4000 rubles);
copies of the founders' passports certified by a notary;
application for the transition to UTII (if the room is less than 180 m.)

In law authorized capital LLC cannot be less than 10,000 rubles!

Registration of a sushi bar is carried out according to the following points of OKVED:

55.30 "Activity of restaurants and cafes" - the main activity;
55.4 "Activities of bars";
55.52 "Product supply Catering».

Business taxation

The type of activity of a sushi bar refers to the type of activity to which UTII (single tax on imputed income) applies. The tax rate for UTII is 15%. If a sushi bar, in addition to its main activity 55.30, provides takeaway sushi services, then such activity is taxed under the simplified tax system (simplified taxation system). That is, accounting is carried out according to two taxation systems.

Sushi bar location

For the location of the sushi bar, it is necessary to focus on the following parameters:

location in places of busy traffic of people: near the metro, cultural attractions;
proximity to major shopping, business and business centers;
the absence of similar cafe-restaurants of Japanese cuisine in the vicinity.

It is more profitable to open a sushi bar in the city center, where it is convenient to meet after a working day. Sleeping quarters are not suitable for this. The advantages include the proximity of universities and office centers. At lunchtime, a business lunch can be arranged at the bar.

Decorating a sushi bar

The main task of the sushi bar design is to create a traditional Japanese atmosphere. The figure below shows the design options. If the emphasis is on a mini-cafe, then option No. 1 with a movable arrangement of furniture is suitable for this. If the goal is to make a premium place, then the emphasis is on soft seats- option number 2. For an express cafe and a bar counter, option number 3 is suitable. A mixed version of upholstered and hard furniture is shown in picture No. 4.

Sushi bar design options

It is appropriate to provide a truly Japanese corner with a complete imitation of a real Japanese hall. But also in the hall with the usual wooden tables you can use satin tablecloths and curtains embroidered with exotic flowers, fabulous birds and dragons. underlined Japanese style vase with sprigs of cherry blossoms and Japanese pattern. In the corners you can place large floor vases and jugs.

Japanese restaurant equipment

In the production of cold snacks, you can do without electric stoves. Only in some cases (this will be discussed later) they may be needed.

Here is a list of the necessary equipment for a sushi bar:

Sushi cases. Fish products spoil very quickly, but storing them in freezers is undesirable. They are also subject to "weathering". Therefore, sealed refrigerated showcases foreign production - sushi cases.
Refrigeration units. It is desirable to purchase foreign refrigeration equipment.
Thermoses for storing cooked rice.
Professional rice cookers.
Knives, cutting boards, utensils must be specially designed for sushi. Ordinary knives quickly rust and become blunt, capable of spoiling the taste. finished products. Boards crumble quickly, so that wooden "splinters" begin to fall into rolls and sushi.

The cost of all equipment will be ~180,000 rubles.

Personnel costs

Waiters serving customers at a sushi bar should at least look somewhat Japanese. It is better to hire sociable and friendly young people of pleasant appearance. You need to take care of the original uniform for the staff.

Total payment wages per month will be from ~ 230,000 rubles.

Advertising

Local and outdoor advertising works best for nearby shopping centers: banners, signs, streamers and billboards. To increase the loyalty of visitors, you can issue discount cards for discounts. A good way to attract customers will be regular promotions, master classes and prize draws held in the bar.

Sushi Bar Business Plan: Finance

To calculate the net profit, it is necessary to estimate the initial investment costs for opening a sushi bar. The amount of costs consists of the following items: (registration of legal documents; acquisition of a license for the sale of alcohol for a period of 5 years; rental of premises; renovation of premises; purchase of equipment; purchase of necessary sanitation items; initial advertising costs; interior design, design and uniforms of personnel; purchase raw materials).

As a result, the initial investment: ~ 1,500,000 rubles.

Calculation of monthly expenses and net profit

The average monthly expenses (payment of taxes; rent of premises; payment for water, sewerage, electricity; advertising; purchases of products; wages to employees) will amount to more than 600,000 rubles.

Planned daily average gross income ~ 30,000 rubles. Monthly gross income ~800,000 rubles. When deducting monthly current expenses from this amount, the amount is ~ 200,000 rubles. You must also deduct the interest on the loan (if any) and your own salary. Approximately 100,000 rubles will remain. - your net income. The payback period is 1-2 years.

Evaluation of the attractiveness of a business by a magazine website

Business Profitability	(4 out of 5)	Business Attractiveness 3.1
Project payback	(3 out of 5)
Ease of starting a business	(2.5 out of 5)
Sushi bar is profitable business with a payback period of 1-2 years, but requires the availability of specific raw materials and the search for highly specialized chefs. The key to business success is location and accessibility. Competition in the sushi bar market is fierce and small cafes are being taken over by network companies. It will be promising to develop a franchise business of such chains as: Yakitoriya, Tanuki.

The competition in the field of affordable exotic food is extremely high, but all the same, new outlets specializing in Japanese and Pan-Asian cuisine in the “take away” format open with stubborn regularity. People order sushi to their office, so as not to waste time for lunch in the nearest cafe, home, so as not to cook dinner, for holidays or romantic evenings - to pamper guests or their girlfriend. In a word, any kind of food, being a necessity, will always find its consumer.

When ordering sushi via the Internet or by phone, you do not need to wait until a table in a restaurant is free and until the chef prepares the requested dish. Therefore, the demand for these services continues to be consistently high, and a newcomer who correctly presents himself as a consumer can count on not momentary, but impressive profits.

Before we start

There are two options for opening your take away delivery business. The first is to sign an agreement with an already operating restaurant of Asian or Japanese cuisine and offer customers their products. Many food service establishments do not offer delivery, as this means additional costs for courier labor and vehicle maintenance. Therefore, cooperation with you will be beneficial for them. This option is the most economical for you, especially if you already have a personal car - then it will be enough for you to purchase portable refrigerator. And, of course, you need to be meticulous in choosing a supplier. It must produce quality products and, as a bonus, already have a good reputation among consumers.

Another option is a delivery service with its own production workshop. Its opening will require more significant costs, but the profit will bring more. In addition, you will be able to monitor the production process at all stages - from the purchase of "raw materials" to the packaging of sushi for delivery, and thus be completely confident in the quality of the product. It is this option that we will consider in this article.

Documents and licenses

It is necessary to submit documents to the tax department for registration legal entity- in this case, individual entrepreneurship is best suited. The list of documents required for registration of an individual entrepreneur includes an application of the R21001 sample, the applicant's passport and his TIN, as well as a receipt for payment of the state duty (800 rubles). The most convenient tax payment scheme for this type of business is a simplified taxation system, in which the entrepreneur pays either 6% of income or 15% of income reduced by the amount of income (the latter is suitable if you are still going to resell).

It is not necessary to obtain licenses from the sanitary and epidemiological station and the fire service, however, it is necessary that the premises fully comply with all the requirements of these departments - this will save you from the problems that may arise if their representative comes to your workshop with an inspection.

Location and rent

The territorial location when choosing a room in your case does not affect the profit, as well as the walking distance of the stop and the frequency of traffic - after all, it is not your customers who will come to you, but you to them .. The main thing is that from here it was possible to get to remote areas of the city during the time indicated in the delivery advertisement.

Recommended room area - 25-30 square meters. The point should include a cooking workshop (about 12 square meters), a utility department and a bathroom (8 and 2 squares, respectively) and a loading and unloading area (8 squares). The cost of rent varies from 15,000 to 50,000 (ascending from medium-sized cities to megacities and the capital).

As mentioned above, it is necessary to bring the premises in line with the standards that SES impose ( individual sinks for dishes and hands, the presence of an exhaust hood in the production workshop, the impossibility of placing the factory building) and fire department(availability of an evacuation plan in case of fire and emergency exits, fire extinguishers at the entrance to the premises). Additional costs for this can be about 10,000 rubles. General renovation premises and the purchase of the necessary furniture can cost you up to 300,000 rubles.

Equipment

The average cost of a complete set of equipment for a sushi delivery service is about 70-80,000 rubles. This includes an electric stove (15-25,000 rubles), a microwave oven (8,000 rubles), refrigerators compartment(20,000 rubles), a deep fryer (5,000 rubles), a rice cooker or a slow cooker (20,000 rubles) and an extractor hood (10,000 rubles), which is mandatory according to the requirements of the SES, and various kitchen utensils. Resist the temptation to skimp on quality and buy overly cheap equipment from dubious manufacturers - in this case, there is a risk that you will have to spend additional funds for the repair or replacement of early failed devices.

Products

Separately, it is necessary to focus the attention of start-up entrepreneurs on the purchase of products for the production of sushi. Quality and freshness are critical here, as competition in Asian fast food is fierce, and the consumer chooses those vendors whose products are the most delicious and do not cause digestive problems. Delivery services that bring their customers cold weathered sushi with a symbolic amount of fish and stale filling quickly earn a bad reputation and leave the market. The opposite example is when a customer makes an impulse order after seeing a leaflet in the mailbox or clicking on a contextual advertising link, and he likes the sushi brought so much that he becomes your regular customer. It is this category of customers that brings most of the revenue to deliveries, so you should fight for each customer - therefore, any of your orders should be a masterpiece of Japanese cuisine.

Conduct a thorough analysis of offers among suppliers. When buying a batch of sushi products for the first time, break the total order into small batches and order several variants of each type of product from different suppliers to compare the quality - so you can choose the most economically and qualitatively successful option.

Personnel

The ideal work schedule in your case is round-the-clock delivery. Otherwise, profitability is reduced by 2-4%. Based on this, your staff (cooks, couriers and operators) must be ready to work in shifts, and at night too.

The minimum list of workers required for the full functioning of the delivery service includes three cooks (salary - 20-30,000 rubles), three order-taking operators (15-25,000 rubles, depending on the region) and three courier drivers (20-45,000 rubles). It is advisable to outsource accounting and security - this will cost you 5,000 and 20,000 rubles a month, respectively.

The main distinguishing quality of your couriers and operators should be goodwill. Impolite and inattentive order takers, as well as unsmiling or rude couriers, usually discourage the buyer from contacting this delivery service again, even if he liked the products themselves. And vice versa - if the operator responds to each call sincerely, as if each customer is his long-awaited guest, then there is a great chance that you will want to call this number again.

As for chefs, there is probably no point in stating the obvious: they must be professionals. Their products must not only meet quality standards and be amazingly tasty, but also look beautiful. When deciding on an employment relationship with a particular cook, be sure to pay attention not only to the quality of his cooking, but also to his attitude to occupational health. A hair stuck to a fish or a piece of plastic stuck in the stuffing won't make you popular.

Marketing

The promotion of the delivery service begins with the creation of a website (the simplest one will be developed for you for 10-15,000 rubles) and representation in in social networks(at least in the super-popular VKontakte, but do not forget about Instagram, the number of adherents is now growing rapidly). The site and the group should have easy navigation so that a potential buyer can fully appreciate the menu and special offers, and in the case of the site, they can also place an order online by simply clicking on the item they like. Ease of ordering is what defines impulse buying, and we already talked about its importance above.

Also, to increase spontaneous orders, it is necessary to allocate funds for contextual advertising and SEO optimization. It will also be useful if the link to your site will be issued by search engines among the first few positions - this can also be achieved on a commercial basis.

The promotion of your delivery service can and should be taken offline. Advertising of transport and elevators, distribution of leaflets with notifications about promotions or flyers giving the right to discounts, bonuses and free offers to regular customers, discounts for self-ordering - these and numerous other marketing "chips" will work to increase your profits.

Franchising

If you do not have the desire or ability to independently draw up a business plan for the project, or if you want to invest in a guaranteed successful enterprise, then it makes sense to choose a franchise business, that is, to acquire the right to use a trademark and business technologies well-known brand(for example, federal networks "Sushi WOK", "Sushi City" and "Sushi Shop"). In this case, the franchisee (that is, the buyer of the franchise receives the full support of his patron-franchisor - an already promoted brand that makes the business much more competitive, marketing technologies advertising at the federal level, a ready-made menu with recipes from chefs, recommendations on choosing premises and methods of production products, ready business-plan, franchisee training and staff training.

The scheme of cooperation with the franchisor is simple. You pay the owners of the trademark a one-time lump-sum fee (in this area it is approximately 300-400,000 rubles), as well as a monthly payment (royalty), which is 2-6% of the profit. In return, you get a ready-made business scheme and much shorter payback periods.

Profitability

The price of an “entry ticket” to the sushi delivery business starts from 1,000,000 rubles (for opening a point and buying everything you need). The average annual costs, depending on the region, range from 5,000,0000 to 6,500,000 rubles (rent, purchase of products, staff salaries, utility costs, gasoline, advertising promotion). The projected average annual income is 500-750,000 rubles. The profitability of this business is 20-25%.

Japanese cuisine came to Russia in the late 90s, and the concepts of sushi or rolls are familiar to us firsthand. At least once in a lifetime, everyone has tried these exotic and unusual fresh seafood dishes. Japanese cafes and restaurants began to gain popularity at the dawn of the 2000s, and today sushi and rolls can be bought directly in stores. A small sushi bar can attract additional customers to the restaurant, and as an independent establishment it brings a good income to its owner. Below is a brief business plan for a sushi bar, an example of which was calculated for a large regional center.

Project Summary

An independent institution is chosen as the location of the sushi bar, although there are options to open on the basis of the restaurant. In our case, it was not possible to find a suitable option for cooperation. The menu includes sushi, rolls, Japanese cold salads, soft drinks.

Location: on a rented area in a large shopping center. The lease is confirmed by a lease agreement. Rental price per month - 35,000 rubles. This price includes utilities, which is stated in the contract.

Form of legal registration: IP.

The room is part of the area in the amount of 25 square meters. m. Of these, 10 square meters. m is outdoor area. Neighbors: pizzeria, barbecue cafe.

Number of seats - 12. Of these: 4 - high bar stools at the counter and tables (2 tables for 4 people).

Customer service schedule: every day from 10.00 to 23.00. Rolls and sushi for customers at the tables are sold until 22.30. As an additional service - delivery of rolls and sushi at a price of 100 rubles. Orders from 1,500 rubles. are delivered free of charge.

Bar menu:

Category	Name of the dish	price, rub.
Sushimi	Syake (salmon fillet)	220
	Unagi (smoked eel)	170
	Hotategay (sea scallops, fillet)	210
	Magura (tuna fillet)	230
	Taco (octopus fillet)	180
Sushi	Syake (salmon)	85
	Hotategai (scallop)	85
	California	90
	spicy hotateguy	85
	Maguro	110
	Kani ikura	95
	Philadelphia	70
	ebi	85
	Ikura	90
	Taco	58
Rolls	California	360
	Unagi Uramaki	365
	Abi Fry Maki	360
	Philadelphia	355
	Amadari	430
	Mitaki	150
	Pandora	250
	The Dragon	320
	Kumotori	390
Sauces	Gamadari	45
	Light	40
	Unagi	55
	Teriyaki	45
	Yaki-niku	50
	Wasabi	45
	Ginger	50
Coffee	latte	110
	double espresso	120
	Americano	90
	Cappuccino	130
Tea in assortment	Berry, with lemon, herbal, green, black	from 55

A standard portion weighs 200 g. When ordering a take-away dish, the cost is added to the price plastic container- 25 rubles. Sets of rolls and sushi are presented in an assortment for 1-4 persons.

Form of taxation: USN (simplified).

As a marketing campaign and attracting additional customers, sushi masters arrange a master class once a week. Participation price - 2,500 rubles. (with the provision of all necessary ingredients).

Main project costs

The following sushi bar business plan with calculations will coordinate newcomers and help plan expenses. To organize and launch a sushi bar, you will need to invest in the following expense items:

Depending on the price of equipment and furniture, the estimate may change up or down. The price for equipment and furniture was taken as the average for 2017. As a result, to launch and open a sushi bar as an independent establishment in a large shopping center, you will need at least 987,500 rubles. The project includes expenses until a profit is made, this money can be contributed as needed.

Project Implementation Planning

It will take at least 2 months to complete documents, purchase furniture and equipment, and recruit personnel. The opening is planned weekly for 2 months, in our case, from March 1 to May 1. The opening is planned for holidays, this will help you get a high income from the first days.

Stages of project launch in the table:

Each of the stages must be carried out by the owner independently or with the help of trustees. Planning can be made more detailed on certain dates, this will help to control the process and not waste time. Stages can overlap in dates if it is possible to complete several tasks at once on the same day.

Equipment for cooking areas and for customers

Zoning

The leased retail area is zoned. Easier to order finished project, where the place of each device and the arrangement of furniture will be schematically indicated. The area should be zoned as follows:

Place for cutting seafood.
Storage space for dry ingredients.
A place to store finished products.
Place to store seafood.
Cooking zone.
Area for the formation of ready meals.
Sale area
Visitor area.

Furniture

Cutting table for seafood (metal), 1 pc., - 18,000 rubles.
Table for forming rolls and sushi (metal), 1 pc., - 17,000 rubles.
Cabinets for storing dry ingredients, 1 pc., - 15,000 rubles.
Showcase (sushi case), 2 pcs., - 44,000 rubles.
Tables (plastic), 2 pcs., - 7,000 rubles.
High chairs, 4 pcs., - 6,000 rubles.
Chairs standard (plastic), 8 pcs., - 5,000 rubles.
Bar counter, 1 piece, - 11,000 rubles.
Hanger rack, 2 pcs., - 2,000 rubles.

In total, furniture for a small sushi bar in a shopping center will need at least 125,000 rubles. If you buy tables and chairs more than High Quality from wood, then the expense item will grow.

cooking tool

To prepare a small menu of rolls and sushi, you will need the following equipment and utensils:

Rice cooker, 1 piece, - 15,000 rubles.
Thermal container for storing cooked rice, 1 pc., - 20,000 rubles.
Refrigerator, 1 piece, - 42,000 rubles.
Cooking surface for 4 burners - 22,000 rubles.
Cutting boards and Japanese knives - 15,000 rubles.
Bamboo rug for forming rolls, 3 pcs., - 2,000 rubles.
Dishes - 15,000 rubles.
Dispensers, 10 pcs., - 9,000 rubles.
Electric kettle, 1 pc., - 2,000 rubles.
Coffee machine, 1 piece, - 45,000 rubles.

Total: it will take 187,000 rubles to equip a small sushi bar with appliances and utensils. It is not recommended to save on kitchen appliances, as it will be used every day and should not fail or break. This is fraught with loss of working time and reputation if visitors are not provided with an order on time.

HR planning

For implementation small project in a large shopping center you will need to hire staff:

Sushi - 2 people.
Ancillary worker - 2 people.
Bartender-cashier - 2 people.

Teams will work in shifts. There are three people in each: a sushi man, a bartender-cashier and an auxiliary worker. Everyone's responsibilities:

Sushi master - making sushi, rolls, sushi.
Auxiliary worker - preparation and cleaning of ingredients, care of the guest area.
Bartender-cashier - bottling and preparing drinks, receiving money from customers.

Personnel costs per month:

Position	Number of employees	Salary, rub.	Total, rub.
Sushi	2	35 000	70 000
support worker	2	15 000	30 000
bartender cashier	2	25 000	50 000
Total	6		150 000
Contributions to state funds			46 000
Total per month			196 000

The employer controls the employees. All employees must have sanitary books with a mark on their state of health. Once a year, employees are sent for medical examination. Each employee is labor contract which sets out the rights and obligations of each party. At the end of the month, the employer has the right to assign an individual bonus to the employee. Since once a year employees will go on vacation, an additional sushi worker is hired, who can be a part-time worker and will replace the main staff. His salary is calculated individually depending on the number of shifts.

Expenses and income per month

Every month, a sushi cafe requires investments, which consist of the following components:

The rent for the premises is 35,000 rubles.
Payment of wages to employees and contributions to social funds - 196,000 rubles.
Depreciation kitchen equipment- 15,000 rubles.
Unforeseen expenses - 20,000 rubles.

In total, 266,000 rubles will be needed to maintain a sushi cafe per month. The amount spent on the purchase of raw materials can also be attributed to monthly expenses. But it will vary depending on the number of purchased ingredients. The average markup per finished serving is 200-300%. That is, with a planned daily revenue of 30 thousand rubles. and an average monthly net income of 900,000 will be 600,000 rubles, and 300,000 will be spent on sushi products. Of the remaining 600,000 rubles. subtract other monthly expenses in the amount of 266,000 and get a net profit of 334,000 rubles. This amount will be divided into three parts:

The main fund - 20%.
Return on investment - 50%.
Accumulative part for business expansion - 30%.

An average of 167,000 rubles will be allocated per month for the return of invested funds. When investing in a sushi bar 987,500 rubles. The payback of the project, on average, will be 6 months. The profitability of the business will grow, as there will be more customers in the bar every day. This is affected by promotions:

Distribution of leaflets near the metro or public transport stops with a discount on purchases from 300 rubles. at 5%.
Discounts for student ID and schoolchildren - 7%.
Order 5 portions of sushi and get one for free - for large companies.

Eventually

You can organize the work of a sushi bar in two months. When registering, beginners are advised to choose an IP. To equip a small bar in a shopping center, you will need an initial capital of 987,500 rubles. You can earn an average of 30,000 rubles a day. The markup on cooked sushi and rolls is more than 200%, so the profitability is higher than 25%. The project will pay off within 6 months, and during this time it will be possible to set aside a rather large amount, which will allow you to open a specialized Japanese cafe in your city.

Entertainment establishments all in more are popular with the public. Residents of cities try to get out of their homes on weekends and relax, while having a good time. Therefore, a business plan for a sushi bar with detailed calculations will be a relevant direction. This project can be used not only as a visual aid of what should be done when you plan to open your own business and see clearly all possible costs and profits, but also to use it in order to obtain a loan from a banking institution or investment in business.

The sushi bar business plan includes general information:

We plan to open our business in one of the cities, which has about 700 thousand inhabitants.
Our establishment will be located in a large shopping center on the fourth floor.
The total area of the rented premises is 95 square meters. From here we occupy 40 square meters for the kitchen, the rest of the space will be used as a hall for our clients.
This room can accommodate up to 40 people at the same time.
The sushi bar will work from 10-00 to 20-00 hours.
In total, we plan to hire 8 employees.

In order to open our own sushi bar, we need to have about 1 million 200 thousand rubles on hand. Of this amount, the owner of the establishment can contribute only 500 thousand rubles, we go to issue the missing amount on credit.

Sample business plan for a sushi bar small town also includes the main economic indicators: the estimated annual net profit will be about 1 million 460 thousand rubles.

We will refer to social indicators: the implementation of the registration of a new business. We contribute to the reduction of unemployment as we create additional jobs. The city budget will receive additional funds from tax payments.

How much money do you need to open

The sushi bar business plan includes the necessary costs, which include:

Creation of a design project for a rented premises - 100 thousand rubles.
Purchase of furniture for the hall of visitors - 180 thousand rubles.
Necessary equipment for the entire premises - 550 thousand rubles.
Purchase of advertising - 40 thousand rubles.
Payment of the contract for the lease of premises - 76 thousand rubles.
Purchase of necessary food - 150 thousand rubles.
The amount of unforeseen expenses is 100 thousand rubles.

Thus, in order to open a sushi bar from scratch, you will need to invest 1 million 196 thousand rubles.

Choosing a taxation system

We will register our business on individual entrepreneur. Since there are no alcoholic beverages for sale in our establishment, it is not necessary to obtain a license for them. For the taxation system, we choose the imputation - UTII. The amount of tax will be calculated not from the income of the organization, but from the total area that we occupy. Therefore, the amount of tax in our case will be 7 thousand 119 rubles per month.

Recall that the premises we rent will be located in one of the shopping centers of the city. We plan to carry out activities from 10-00 to 20-00 hours.

V this moment we implement a ready-made sushi bar business plan with delivery:

We chose a room that meets all our requirements and proceeded to the design required documents to start concluding a rental agreement. The total area of the premises is 95 square meters.
This type of business has already passed the process of registration with the tax office.
We have already begun to create a design project, taking into account all the wishes of the business owner. We started looking for reliable and proven suppliers of bar equipment, as well as food suppliers.

We will try to bring our bar closer to Japanese cuisine as much as possible. For cooking, we will use only fresh products, as well as ingredients that are specifically designed for making rolls.

We have also developed the restaurant menu. It includes the following dishes:

Sushi.
Rolls.
Hot meals.
Cool drinks.
Salads.
Desserts.
A special menu for children has also been developed.

In order to prepare rolls and sushi, we will use the following ingredients: seafood, fish and chicken fillet, fresh vegetables, caviar, mushrooms, cheese of several varieties.

As suppliers of products, we will choose only reliable and trusted suppliers who are engaged in wholesale sales. Without fail, we will check the quality certificates of all products provided to us.

We organize our establishment in such a way that self-service is present. Cleaning will be done by the kitchen staff. In this option, we do not need to hire waiters.

The format in the form of a food zone in a shopping center was not chosen by chance. Since this option is very popular among visitors to entertainment centers. For the business owner, this will also be an advantage.

Among them we can include the following:

High traffic in the shopping center will also contribute to the large traffic past our sushi bar, this will help attract customers.
We will be able to cover not only the visitors of this center, but also its employees. Since at lunchtime they visit similar food outlets. Among them we can find loyal consumers.
If we focus on the fact that the owners shopping center hold various events in order to attract visitors, this will also have a positive effect on us. We will be able to advertise our services against their background for free.
On this site, where we are located, there are about five more catering points. But unlike us, they do not prepare and sell sushi and rolls.

Upon initial acquaintance with competitors, it became clear that average cost purchases from them will cost within 300 or 400 rubles.

Our main difference will be:

The purchase price will be much lower. Than competitors and will not exceed the mark of 300 rubles.
We will develop a unique design project and hire staff who are able to serve our visitors at the highest level.

Possible earnings on this type of business

According to preliminary data, we assume that the main revenue will be from the sale of rolls and sushi.

Considering that the average purchase of one visitor will be 300 rubles, we can cover a wide range of potential consumers without focusing on their income level.

The daily traffic of the shopping center is about 7 thousand 500 people. Of this flow, at least 750 visitors are customers of such food courts and carry out food orders. In total, on this site there are 6 catering points with us. Let's assume that our clients will be 75 people.

Using the example of a business plan for a sushi bar with calculations, we can identify our estimated revenue. If each of these people places an order for the minimum amount of 300 rubles, then we will be able to earn 22,500 rubles per day and 675 rubles per month.

Choosing the right equipment

Among the main equipment we can include:

Rice cooker.
Showcase in which we will store the finished product.
Microwave oven, stoves.
Thermos for rice.
Dishes for visitors and employees (for cooking).
Scales for weighing food.
Special racks on which food and all utensils will be stored.
Washers for dishes and hands.
Refrigerator.
Furniture for visitors.

Employee selection

For the work of our institution, the following specialists will be required:

Chef - 22 thousand rubles.
Four chefs 0 18 thousand rubles.
Two kitchen workers - 12 thousand rubles.
One administrator - 15 thousand rubles.

Thus, the wage fund is 133 thousand per month.

We will transfer accounting services to a third-party organization, as well as cleaning and courier services. We plan to spend about 20 thousand rubles for this.

Fixed expenses include:

The salary of employees is 133 thousand rubles.
Payments to the insurance fund - 39 thousand 900 rubles.
The rent is 76 thousand rubles.
Outsourcing - 20 thousand rubles.
Payment utilities- 10 thousand rubles.
Unforeseen expenses - 10 thousand rubles.

Thus, the amount of expenses per month is 288 thousand 900 rubles.

When calculating net profit, it will be necessary to subtract our fixed costs from the amount of possible earnings. Ultimately, we receive about 1 million 460 thousand rubles of annual profit.

If you adhere to these data, then the full payback of the business will occur within a year.

The first stage of starting a business

Any business begins with its registration with the tax office and the search for suitable premises.

Possible earnings

The monthly net profit is about 122 thousand rubles. Payback occurs within a year.

Required amount of funds

To open your own business in this area, you need to have 1 million 200 thousand rubles. This is given that the premises will be rented. If we plan to acquire it as a property, then the prices will be much higher.

List of required documents

We will need to have:

Documents confirming the fact of rent.
Business registration certificate.
Contract with suppliers for equipment and food supply.
Agreement with utilities.
Permission from the fire inspectorate, SES, Rospotrebnadzor.
Menu.
Labor contracts with personnel.
Medical records of each employee.

Choosing a taxation system

Our sushi bar will be registered to an individual entrepreneur. We choose imputation as the taxation system. Taking into account the fact that we have absolutely no alcoholic beverages for sale, there is no need to obtain a license to sell them.

Description of products and services
Production plan
Recruitment
Marketing plan
Financial plan
- - - Similar business ideas:

Business plan for opening an enterprise for the delivery of sushi and rolls in a rented room. The location of the business is a city of a million people.

How much money is needed to open a sushi and roll delivery business

According to our calculations, about 595,000 rubles will be required to open a business for the delivery of sushi and rolls. The main costs will be associated with the purchase of equipment (production tables, refrigeration equipment, rice cookers, etc.) and the promotion (advertising) of the service:

Deposit for renting premises - 70,000 rubles.
Equipment - 300,000 rubles.
Advertising, including the creation of a website - 150,000 rubles.
Business registration - 25,000 rubles.
Purchase of raw materials and materials - 20,000 rubles.
Other organizational expenses - 30,000 rubles.

Description of products and services

Our main menu will include:

spicy
Creamy sushi
Classic rolls
Rolls
Hot snack
Rolls in dough
Assorted (sushi, rolls)
Salads
Spices
shish kebabs
Dessert
Beverages

Free shipping will work from a minimum order amount of 500 rubles. The average check of the order, according to preliminary estimates, will be 1000 rubles. The delivery service will operate from 10:00 to 23:00.

Production plan

As a room for the preparation of Japanese dishes and order processing will be rented small room with a private dining room, with a total area of 52 sq. m. The advantage of such cooperation is that all the conditions for food production have already been created here and the premises meet all the requirements of the SES. Therefore, the cost of organizing the production process will be associated only with the purchase of equipment and tools for the kitchen: tables, refrigeration equipment, electrical equipment (rice cookers, sushi cases, buggers), dishes, uniforms, kitchen utensils. Estimated costs at this stage will amount to 300 thousand rubles. Rent will cost 35 thousand rubles a month. Ingredients and materials for the production of sushi and rolls will be purchased from local wholesalers. First of all, these are: rice, seafood, spices, plants, sauces, pastas, cereals, cheese, canned food, mushrooms, dishes (including disposable), vegetables, oilseeds, cooking. Depending on the volume of orders, the monthly cost of purchasing raw materials will be from 100 to 150 thousand rubles.

Recruitment

The following personnel will be accepted: a technologist, cooks (3 people), couriers with a personal car (3 people), an operator and a sales manager. Special requirements will be imposed on the hired technologist and cooks. Experience in working with Japanese cuisine will be required. The monthly wage fund will amount to 150 thousand rubles.

What taxation system to choose for the enterprise

Licensing and certification of this activity is not required, therefore, from the organizational documents, only the registration of the enterprise will be required. The organizational and legal form of our organization will be a limited liability company consisting of one founder. As a taxation system, the simplified tax system will be applied, 15% of the organization's profit.

Marketing plan

The main emphasis in the development of our delivery service will be placed on the Internet. V major city Without promotion on the Internet, it is not possible to develop such a business. As proof of this, the statistics of Yandex search queries (using the example of Ufa), according to which the query "Ufa sushi delivery" is searched for about 5,300 times a month.

Therefore, every effort will be made to create the site and its promotion. The approximate budget for online promotion will be 150 thousand rubles. This amount will include the creation of the site, its promotion in search engines, the creation of a group in the social. networks and contextual advertising Yandex-Direct. In addition, it is planned to actively advertise in the media, deliver booklets to mailboxes apartment buildings(also an effective advertising channel) and work with office centers and large organizations of the city. In order to increase the volume of orders, it is planned to regularly hold promotions. For example, to make a discount of 10 - 15% for orders over 3,000 rubles. There will also be a 15% discount for all birthdays.

Financial plan

Let's move on to the calculation of the main indicators of business performance. Fixed monthly expenses

Rent - 35,000 rubles.
Salary - 150,000 rubles.
Advertising - 30,000 rubles.
Utility expenses - 25,000 rubles.
Total - 240,000 rubles.

Variable costs

Products and ingredients - 20% of the order amount
Payment for couriers - 100 rubles / order

How much can you earn on the delivery of sushi and rolls

Average check - 1000 rubles.
Average number of orders per day - 15, per month - 450
Revenue per month - 450,000 rubles.

Hence the profit: 450,000 (revenue) - 90,000 (products) - 45,000 (delivery) - 240,000 (fixed costs) = 75,000 rubles. Net profit, minus taxes (STS, 15% of profit) will amount to 63,750 rubles per month. The profitability of the business is 17%. With such calculations, investments in the business pay off in 10-15 months (taking into account the period for promoting the business).

This is a complete, ready-made project that you will not find in the public domain. The content of the business plan: 1. Confidentiality 2. Summary 3. Stages of the project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions