Before you open a business that specializes in selling something, you need to analyze the market in detail, finding out what is profitable to retail. After all, there is always a chance that the niche in which you planned to take your own place has long been occupied. Or you have chosen not a very suitable product that will not be in the expected demand from buyers. The situation can vary greatly depending on where you live. But it is possible to single out groups of goods that are traditionally popular with the population. We propose to dwell on them.

What is profitable to trade: Food

As a rule, most newcomers to business start their business by selling food products. There is one significant point here: it is imperative to think over the conditions and place of storage of your goods. You may need to rent a warehouse and freezers. It is also necessary to accurately calculate the volume of purchases so that unsold products simply do not rot in the warehouse, or their shelf life has not expired. Such a business will be profitable in cities and large towns, especially if you manage to negotiate direct deliveries with manufacturers.

What is profitable to trade: essentials and personal care products

This category includes products such as soap, matches, toilet paper, detergents, combs, etc. All these products are widely used in everyday life, so they are in stable and steady demand. Places for the sale of such products should be chosen within walking distance from residential buildings.

What is profitable to trade: seasonal items

Such goods include products whose sales peak at a certain time during the year. For example, swimming is not in great demand in winter time, and warm mittens - in the summer. In order to succeed in this segment, it is necessary to clearly define the product and the time when people will need it. At the same time, it is advisable to purchase products long before the start of its sale, so that the costs for it are minimal.

What is profitable to trade: clothing, household chemicals, appliances and more

In the 90s, the shuttle business flourished in our country, but today it is practiced only in the border areas. Nevertheless, if you try hard, you can organize the import and resale of any from abroad. Despite the fact that you can make very good money on such an entrepreneurship, it is associated with various difficulties, which lie in the risk of damage to it, currency conversion, etc.

What is profitable to trade in the market

If you are planning to place outlet in a bazaar or market, then first of all you should look at the assortment of what is already sold by your neighbors, and if possible, do not repeat. In general, cheap and very necessary items of clothing, such as shorts, socks, T-shirts, tights, etc., are in the highest demand. Also, a good profit is brought by trade in inexpensive cosmetics and jewelry.

In a crisis, the purchasing power of a significant part of the population is significantly reduced. For this reason, many goods and services become unclaimed. What is profitable to sell in the crisis of 2018, we will try to figure it out in this article.

Food

When a person lacks financial resources, he buys only what he cannot do without. First of all, it is food. Of course, in addition to food, people also need clothes and shoes. But during a crisis, you can walk around in old things, but you can’t live without food. Therefore, if you are thinking about what is profitable to sell during the 2018 crisis, try trading products.

Without food, a person cannot live a single day, so food is in great demand in any economic conditions. Do not forget that expensive gourmet delicacies will not be very popular in a crisis. Therefore, if you decide to sell food products, offer customers inexpensive cereals, social varieties of bread or vegetables. Demand for such products in a crisis begins to grow, so you will get a good profit.

Construction Materials

After a sharp rise in the price of the dollar, sales building materials in 2015 grew by 20-25%. According to experts, in 2018 the demand for them will begin to gradually decline, but, despite this, such products will be very popular.

The real crisis in the construction industry will come at the end of 2018, when the construction of the started facilities will be completed. Since the real estate market declines during the crisis, construction is temporarily suspended, so the demand for building materials at the end of 2018 will begin to decline significantly. Therefore, the owners of building materials stores will have to think about what they can sell in a crisis in order to survive hard times.

Goods from China

Many people know that consumer goods in China are much cheaper than in our country. This is due to the low cost of production.

Chinese manufacturers offer any products at low prices:

• Clothes and shoes;
• Kids toys;
• electronics;
• Production equipment and more.

Now let's figure out how to sell goods from China during a crisis. The simplest and affordable option This is dropshipping. To engage in such a business, you need to open your own online store and resell products from Chinese suppliers through it.

Medications

Medicines are the goods for which people give their last money. Do not know what is better to sell in the crisis of 2018? Open your own pharmacy. Modern people try not to save on their health, so sales of drugs in difficult economic conditions do not decrease, and in some cases even begin to grow.

In this case, one should take into account one very important point. In order for the pharmacy to have many customers, it is necessary to replace expensive imported medicines with cheap analogues domestic production. During the crisis, people save money, so they prefer inexpensive, high-quality medicines made in our country.

Cloth

Any, even the highest quality things, wear out sooner or later, so you have to buy new clothes and shoes. If you can't decide what goods to sell during a crisis, open an inexpensive clothing store. Unlike products, clothing sales may decline during a crisis as many people repair and wear out old items. But, despite this, such products are always in demand.

The best-selling goods in a crisis are second-hand or cheap things. A good income is brought in by wholesale or retail trade in second-hand goods. Such a business begins to flourish precisely in difficult economic conditions.

Hygiene items

Personal hygiene items occupy an important place among essential goods. Their level of sales during the crisis may fall slightly, but this applies only to expensive imported products. Just like medicines, consumers are replacing it with inexpensive domestic counterparts.

From personal care products, the best-selling products in the crisis:

• Toothpaste and brushes;
• Soap;
• Shampoos;
• Washing powders;
• Detergents and cleaning products;
• Inexpensive perfumes and deodorants.

Firms that sell hygiene products during the crisis are refocusing on domestic manufacturers producing affordable quality products.

auto parts

During the crisis, people deny themselves the purchase of new cars, so the sale of spare parts in difficult economic conditions rises to the highest high level. To expand the range, you can trade in various technical fluids, oils and other consumables.

An auto parts store is a great option for those looking for. In the future, it is possible to cover several segments of the automotive market, for example, car repair or self-service car wash. In this case, the most costly investment ideas should be excluded.

It should be noted that auto parts trade is a profitable and reliable investment. In our time, cars have firmly entered people's lives, so there is a great demand for spare parts in any economic conditions. The profitability of this business reaches 80-110%, and this is a fairly high figure for retail.

Funeral goods

People are born, die and marry, no matter where the world economy is. This process cannot be slowed down or stopped, so various ritual goods are always in great demand.

Any person can open such a business, even if he has never encountered the provision of funeral services. This is the easiest way. Before starting work, you should decide on the direction of activity. It could be a small funeral home or a bridal salon. Some ritual goods can be taken for sale in order to save on their purchase. If you offer customers high quality and excellent service, the enterprise will prosper.

Children's products

The demand for quality children's products is constantly growing, as modern parents want to give their children the very best. Some moms and dads who are constantly busy at work try to compensate for the lack of attention expensive toys and fashionable clothes. This is a rather sad fact, but it is he who raises the level of sales in children's goods stores. If you are thinking about what is best to sell in a crisis, pay attention to children's toys and essentials - diapers, bottles, diapers, napkins, and more.

If we talk about children's clothing, focusing on it is quite risky. Of course, caring parents will not leave their child without the necessary things. But during a crisis, many are happy to accept used clothes as a gift, so they are in no hurry to go to the store for new things. You should not completely exclude children's clothing from the assortment, but its share should be no more than 10-15% of the total volume of products presented in the children's store. If you can determine what is profitable to sell in a crisis, the business will flourish.

Alcohol

Alcoholic products are very popular at any time. During a crisis, the demand for alcohol begins to rise, as many people try to relieve stress and relax a little with alcohol. Despite the fact that the state introduces various restrictions to protect the citizens of our country from excessive alcohol consumption, the demand for these products is constantly increasing.

Trade in alcoholic products is considered a very profitable and profitable business, but before you start such a business, you need to issue permits and officially register your business. If you manage to properly organize the business, it will bring a decent income even in a crisis.

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Used items

Many entrepreneurs ask the question, how to sell expensive goods in a crisis, if people start saving even on food? Of course, too high prices scare away consumers, so in times of crisis, they begin to pay more attention to second-hand things.

We have already mentioned second hand above. You can also sell used video and photographic equipment, used phones and construction tools.

Training courses

During a crisis, many companies hire special crisis managers. There are few such specialists in our country, so managers have to send their employees to training courses. If you have knowledge in this area, you can organize such courses and get good money for it. Experience and knowledge is a commodity that is always in high demand. True professionals overcome any obstacles with dignity and always find a way out of any, even the most difficult situation.

What goods are profitable to sell at retail?

The thought of opening your own business sooner or later visits any ambitious person. Before deciding to open your own business, a number of questions arise - will it work, what needs to be done for this and what is the best thing to do?

As a rule, a novice entrepreneur does not have so much money at his disposal. But, even in this case, you can choose from a wide variety of niches in which you can create a large, prosperous company.

AT recent times trade is developing very actively. Really. Residents of large and medium-sized cities are already accustomed to the fact that they can buy everything they need at almost every intersection. Now a trip to the store does not have to be planned as a grandiose event, which should be spent a lot of time. There are small shops at every turn.

Market or shop

Trade can be carried out in two types of outlets - in the markets or in the store.

The advantages of the first one boil down to the fact that a large traffic of potential customers is always provided. Indeed, especially on weekends, a lot of people go to the markets. Demanded goods will diverge pretty quickly.

To open a retail outlet in the market, you should obtain permission from the administration and rent a pavilion or counter.

As a rule, consumer goods are best sold on the market. Do not offer customers very expensive, branded or exclusive items. A market is a place where a large number of goods are sold at a minimum price.

A store is a slightly different type of trade. Stores can be opened in shopping centers, hypermarkets, separately standing premises or on the first floors of residential buildings. The store will not be able to provide high traffic, especially at an early stage of doing business. At the same time, there will be more customers in the store who purposefully came for this or that thing.

Accordingly, the level of sales will be much higher. In addition, the store can be opened for any category of buyers. There can be economical goods at minimal prices, goods for the middle class, or expensive exclusive items. When opening a store, you should at the first stage decide on the direction and draw up a psychological portrait of your customer.

When opening a store, you should remember that it will take much more money for advertising to attract customers. Only in this way will customers learn about a new outlet.

Shops open on site shopping centers, it is advisable to focus on pricing policy and offers from competitors. If the store is located in a residential area, the emphasis should be on the residents who come here.

Products for which there is always a demand

When opening the first store, you should choose a product that will always be in demand.

It can be food, clothes, shoes, stationery, sporting goods, fabrics, flowers, accessories, household chemicals.

In the modern world, technical innovations – phones, smartphones, tablets, acoustic equipment – ​​are becoming increasingly relevant. The difficulty is that new items appear every month in this area, and models released quite recently become obsolete. In addition, the purchase of goods for sale will cost the entrepreneur quite a lot.

Grocery Stores- perhaps one-stop solution at the right place. It is important to study the specifics of the area, see the offers of competitors. Such a business will generate income all year round. In addition, on the pre-holiday dates, you can expect an increase in revenue by several times with a correctly selected assortment.

Household chemicals essential in every home. Buy it regularly. You can either open a store with such goods, or allocate a small department in a grocery store. The main rule is not to store such goods together with food.

Clothing stores and shoes can work on two principles. If you open a store designed for a wide range of customers, you should buy models and sell them at affordable prices. In this case, you can count on a small check amount, but very regular purchases. Elite clothes and shoes are much more expensive, but they are sold much less often. Here it is very important to work with the client base, attracting buyers and their acquaintances.

Stationery are in demand all year round. The peak is at the end of summer, when schoolchildren are preparing for the new school year. A store can specialize not only in bulk goods, but also create a showcase with very expensive offers. In addition, in such stores you can provide additional services - copying documents, printing texts or photographs. This will help attract an additional flow of customers and increase the average check amount.

News healthy lifestyle life is not only useful, but also fashionable. Every year in big cities open fitness clubs that gather visitors. As a rule, these are people with an income level of “average and above”. Most likely, they will need clothes and shoes for sports. In addition, the assortment of the store can include accessories for classes, such as balls, rackets, dumbbells, skates, jump ropes.

Sale of simulators requires a significant investment of funds that not every novice entrepreneur can afford. As an alternative, you can run an Internet project in parallel. Customers will be able to order equipment on the site and receive it in the store.

Many people prefer not to buy ready-made clothes, but to sew them to order. It is for them to open drapery. Here it is important to take care not only about the assortment various materials, but also about related products - threads, jewelry, jewelry, locks.

flower shops work all year round. In the summer, they buy bouquets for a wedding, the rest of the time, sales peaks - New Year, Valentine's Day, March 8. The price of bouquets made by a professional florist can be several times higher than their cost.

Shops specialized in selling seasonal product bring profit several months a year. So, a swimwear and sunglasses store for the winter can be converted into a retail outlet that sells everything for hairdressers.

In a store of any orientation, you can add related products, accessories. Firstly, this is an additional flow of customers, which means additional advertising. Secondly, it is an opportunity to provide another service to the buyer, thereby relieving him of the need to go somewhere.

Whatever direction the store is, its demand in a particular region should be taken into account. What sells well in a large city will not necessarily be in demand in the provinces. Goods that are bought up in the northern cities of the country may be stale in the south.

A well-designed business plan, regular analysis of all performance indicators, qualified personnel, a good marketing policy - without these components, the successful operation of the store is impossible.

Business in small towns has some distinctive features. They must be taken into account in order to ensure the stability and profitability of an enterprise in any field of activity.

Analysis of the market of a specific area

In order not to lose the invested funds and make a profit, opening your own business must begin with its planning. At this stage, you should carefully assess the situation in the local market and select the most promising niche.

The following factors require a competent assessment:

• Population size, its structure;
• Economic opportunities, solvency of residents;
• The ratio of supply and demand, the presence of unmet needs of the population;
• Opportunities for competition.

Having studied the data on the number of inhabitants, their age composition, it is easy to determine the most numerous category of the population and its needs. For example, if there are a lot of young people in the city, it would be advisable to consider the idea of ​​​​opening a sports or gym, a sporting goods and nutrition store, a children's clothing or toy store.

When starting your own business, it is important not to overestimate the financial capabilities of potential consumers. In low-income cities, businesses such as an expensive spa, a high-end branded clothing store, or pet grooming will not be popular with residents.

Having an idea of ​​the number and structure of the population, its ability to pay, it is not difficult to analyze the level of its needs and the degree of their satisfaction. Perhaps the city does not have enough round-the-clock pharmacies, a store for car enthusiasts, or young people have nowhere to spend their free time.

It is advantageous to start activities in those areas where competition is minimal or non-existent. The most promising will new idea useful to residents, but not yet implemented. For example, private Kindergarten, pet supplies store, large format printing services.

Business in a small town - pros and cons

Starting a business in small town, it is important to evaluate all its pros and cons, which will significantly affect the effectiveness of the activity.

Obvious disadvantages hindering the development of business in small towns:

• A small number of potential customers;
• Low income level of the population;
• Limited demand.

A small number of inhabitants in small towns and low level their income to a large extent limit the choice of field of activity. In small settlements, trade in narrow goods will not bring profit. special purpose art supplies or musical instruments.

Small incomes of the population determine the demand mainly only for goods of daily use. The lower the income, the less the buyer is willing to spend on non-essential items.

Business in small towns has its advantages:

• Low initial capital investment and current costs;
• A small number of competitors or even their absence;
• Picky clients;
• State support for regional small businesses.

An important advantage of small towns is that you can start your own business and run it at a much lower cost than in a large metropolis. Renting a room will cost several times cheaper, staff salaries are also low.

In small towns large companies with which it is difficult to compete do not work. And there are few local competitors, so it will not be difficult to thoroughly study the advantages and weak sides each of them and find the most free niche.

Unlike the population In large cities, residents of the regions are less demanding on the product, they prefer high-quality domestic products, rather than expensive delicacies. Not so fanatically follow fashion trends.

A stock store that sells quality clothes from outdated collections can become very popular with local residents. Good suppliers will provide the store with excellent goods at low prices.

Thanks to state programs for the development of small businesses in the regions, you can get certain benefits and subsidies.

Business in a small town - where to start

After evaluating the situation in the local market, having studied potential customers, you can choose a suitable niche in demand that will bring profit.

There are several ways to start your own business:

• Offer a sought-after product, the demand for which is not fully satisfied;
• Bring to the market a new product, an idea that was not in the city before;
• To organize a business in the area where there is experience, qualifications, special education.

If the business opens in a niche where there is already competition, it is necessary to provide benefits that attract customers. In small towns, it is important to focus on the quality of service.

An individual approach, additional services included in the price, various promotions and discounts will increase the number of sales.

Reputation in a small town, where many are familiar, is of great importance. Customers who are satisfied with the quality of goods and service will become regular visitors.

Many business ideas that work in megacities have not yet been implemented in small towns. It is necessary to realize a successful idea that will be in demand among local residents. For example, the first fast food in the city.

Lack of competitors- an important advantage of promoting new products, which will ensure a quick return on business.

An undeniable advantage over competitors is personal experience and special knowledge of the owner in the area where he opens a business. Getting to know all the intricacies of your business will help attract and retain customers.

The location of the business is also important. It should be relevant to the target population. Institutions Catering it is more efficient to locate closer to the city center, and the grocery store will be delighted by the inhabitants of the outskirts, who have to go far for groceries.

Having defined the field of activity, it is necessary develop a detailed business plan, calculate the required amount of start-up capital, the efficiency and payback of the enterprise. Having an economic justification for your project and its profitability, you can contact the bank and get a loan.

Qualified legal advice will help you competently use the state program to support small businesses. Within the framework of the program, you can take advantage of benefits when obtaining a loan, subsidies and tax incentives.

Franchise

The franchise business involves starting a business under the brand name famous brand and work to his standards. The advantage of this approach is that the company is already promoted and popular, it inspires the confidence of potential customers and ensures stable sales.

franchise agreement offer various companies working with products, clothing, footwear, furniture, household appliances, as well as cafes and restaurants, delivery services, entertainment complexes. Important to do right choice, determine what will be most in demand in the city.

You need to pay attention to terms of cooperation, reliability of the partner, the availability and amount of payments under the franchise. At the beginning of the activity, the terms of delivery of goods, mutual settlements, and advertising campaign are of great importance. Lots of informal useful information can be learned from other network members.

Working in partnership requires the fulfillment of certain conditions. Carefully study the terms of the contract. In some cases, failure to fulfill the sales plan leads to the termination of cooperation. Information about all such points must be collected before signing the contract.

At first franchisor provides financial support, but you can't do without your own investments. Companies do not bear the cost of renting premises, remuneration of staff, tax and other obligations.

Consultations of the company's specialists will help novice entrepreneurs to understand all the intricacies of doing business.

Ideas

In small towns, real income comes from business in the field of trade. The most profitable place to sell everyday goods.

Produse store

Opening a grocery store- this is the most a win-win in any locality.

There is always a demand for products, regardless of the economic situation. It is important to choose the right location, and the store will be profitable.

Most likely, there is already a large shopping center in the city center. It makes no sense to compete with him in prices or assortment.

It is more profitable to sell products in the immediate vicinity of residential buildings, for example, to open a store on the first floor of a high-rise building.

According to marketers, in hypermarkets, buyers prefer to shop once a week, buying goods for future use, because prices are lower there. Food that you need to buy daily is more convenient to buy close to home. These products - bread and pastries, milk, tea and sweets for tea, fruits - form the basis of the assortment of convenience stores.

To attract and retain customers, the store must have advantages over competitors, have its own "zest". Such an advantageous difference can be daily fresh pastries. If you install an oven in a store or open a mini-bakery next to it, an appetizing smell fresh bread provide regular customers.

Goods for kids

Trade in goods for children– a stable business, regardless of the season or the size of the settlement. The fact that parents usually do not save on purchases for children causes more high markups on baby products. This provides good business profitability and makes it possible to pursue a more flexible pricing policy, creating an advantage over competitors.

The directions of trade are quite diverse: children's clothing and footwear, toys, baby food, cribs, strollers and other similar products.

Marketing research will help to determine the direction for the store.

After analyzing the assortment and prices of competitors, talking with the population, we can conclude what children's goods are needed in the city.

Highest attendance observed in stores located near children's institutions(gardens, schools, clinics), in malls or large shopping centers. The store can be highly specialized, such as a children's sportswear store, or a general store.

Shop for children should attract with original thematic design. Competitive advantages help to ensure a constant flow of customers. These can be lower prices, exclusive assortment, holiday promotions, discounts, discount cards.

Buyers will also like additional amenities: a room in which you can feed the baby or spacious fitting rooms that accommodate both the child and the parent, children's Corner and TV with cartoons.

The staff is also important. Friendly sales assistants should be able to patiently communicate with children.

Goods for pets

Products for animals are in demand among all segments of the population, from schoolchildren to pensioners. Products for cats and dogs are in the greatest demand, aquariums are also in fashion. Aquariums are now available not only in houses and apartments, but also in supermarkets and official institutions.

A small simple shop can sell the most hot commodity everyday needs, mainly products for cats and dogs: food, fillers, combs, shampoos, leashes, muzzles, collars. You can attract customers with a catalog of goods brought to order.

Such a shop should be located in a passing place: on a busy street, near a bus stop, next to other shops.

Car accessories

In our time when almost every family has a car, business in this area is very relevant. Trade in auto accessories in our country is only gaining momentum.

Now there is good opportunity become the first store owner car accessories in own city.

These accessories are additional devices and tools to improve the performance of mechanisms and appearance car, increasing the convenience in its use.

These products include windshield wipers, wind deflectors, foot mats, as well as various equipment: GPS navigators, radar detectors, video recorders and much more.

A good option might be suitable franchise. The partner company will ensure regular deliveries of certified goods at competitive prices. The store will feature the latest in automotive accessories.

Trade in quality goods from official representatives and distributors will provide an undeniable competitive advantage.

Household goods

The range of household goods is very wide. There is an opportunity to find your niche in this area, a category of goods for which demand exceeds supply. The main groups of household goods: goods for the home, goods for the garden and garden, household chemicals. The specific choice will be determined by the current market situation.

The profitability of trade in household goods ensures a large turnover. The optimal assortment of a small store should be a large number of items of inexpensive everyday goods. Accordingly, the hardware store needs a large retail space.

A densely populated residential area, where there are no competitors nearby, will be a good place for the location of the store. It is not advisable to place a store near shopping centers and chain stores.

Conclusion

In any business, it is important not to stop there.

And in accordance with this, it is necessary to introduce new methods of work into the business in a timely manner, constantly update and expand the list of goods. Sometimes it's more profitable to completely change the assortment than to sit and wait for customers.

Stanislav Matveev

Author of the bestseller "Phenomenal Memory". Record holder of the Book of Records of Russia. Creator of the training center "Remember Everything". The owner of Internet portals in legal, business and fishing topics. Former franchise owner and online store owner.

The modern market is oversaturated with various goods and services, so many aspiring entrepreneurs find it difficult to choose the direction of their activity. If you want a business to bring good profits, you need to find an idea that will be in demand in any economic conditions. What is in demand among the population in 2019, we will tell you in this article.

Demanded goods

First, let's talk about goods that are in great demand among the population. First of all, it is, of course, food:

• Meat and sausage products;
• A fish;
• Dairy products;
• Cereals;
• Pasta;
• Vegetables and more.

Household chemicals and personal hygiene items should also be noted separately. Such products are in high demand among the population, even in conditions economic instability. It never disappears from the product basket, which is why many experienced experts recommend that newcomers open their business in the food industry.

Regardless of income, people continue to buy:

• Washing powder;
• toothpaste;
• Detergents and cleaning products;
• Shampoos;
• Soap;
• Cosmetics, etc.

Thinking about which product is in great demand among the population during a crisis, alcohol should also be mentioned:

• Vodka;
• Cognac;
• Wine;
• Beer;
• Ready alcoholic cocktails.

Such a product attracts the attention of buyers, not only on holidays, but also on weekdays. Do not forget about tobacco products. Despite the fact that the state has been actively fighting smoking recently, many citizens regularly buy cigarettes, thereby bringing huge profits to tobacco manufacturers.

A huge success for a small enterprise can bring the production or sale of seasonal goods:

1. chilled juices;
2. ice cream;
3. hot drinks;
4. fuel briquettes;
5. seasonal clothing, etc.

Forming your own business model, pay attention to the goods of "impulse demand". Little things like candy chewing gums or small chocolates, many consumers do not perceive as a purchase. But from the sale of such goods that are in great demand among the population, you can get a good profit.

What is profitable to sell?

If you are planning to open a store, you first need to find out. The most important thing is to correctly determine what is now in demand among the population. In this case, the business will flourish and bring excellent profits. So, let's try to figure out what sells well in a crisis:

1. Appliances and electronics - phones, laptops, tablets, video cameras. This . Such a business will require certain knowledge and significant financial investments from you;
2. Products. If you open a grocery store in a good walk-through location, it will bring a decent profit all year round. To increase the level of profitability of your enterprise, you can make a department of household chemicals in the store;
3. Shoes and clothes. Buy inexpensive quality goods in bulk and sell them at retail at attractive prices. You can also offer consumers high-end products, but they are rarely bought in small quantities;
4. Stationery. Such a product is in great demand among the population at the beginning of the school year;
5. Sporting goods. Many modern people try to lead a healthy lifestyle, so recently the demand for various sports equipment, clothing and exercise equipment. If you are interested in what products are in high demand during a crisis, be sure to pay attention to this market segment;
6. Fabrics and accessories. During the crisis, many citizens sew their own clothes, so the demand for high-quality inexpensive fabrics, threads, needles, buttons, etc. begins to grow;
7. Flowers. People celebrate weddings, anniversaries and other solemn events in any economic conditions. As you know, the most best gift for any holiday - these are flowers. The cost of bouquets is sometimes several times higher than their cost, so this business brings a decent profit;
8. Kids toys. Parents try not to deny anything to their kids, so the demand for children's goods remains consistently high even during a crisis. In addition to toys, strollers, cribs, clothes, diapers and hygiene items can be added to the assortment.

We figured out what goods are in demand in a crisis. Now let's talk about what services will be in demand in conditions of economic instability.

Most requested services

To determine what services are in demand among the population in your area, you need to carefully analyze the market. This will allow you to assess the level of competition, as well as determine the profitability of the business and the approximate payback period. At first, you can provide services yourself, without involving hired employees. After you form your own client base, you can hire qualified staff.

The most popular services in demand by the population:

• Minor repairs (husband for an hour). Such a business idea is great for beginners who are looking for. The agency "husband for an hour" offers customers a wide range of services - repair household appliances, installation of plumbing fixtures, replacement of electrical wiring, sockets and switches. Before starting work, it is necessary to draw up documents, purchase a tool and place advertisements in local media. Such activities will bring monthly 30-50 thousand rubles of net income;
• Cargo transportation. This is a fairly demanded line of activity, since recently both legal entities and individuals have begun to use the services of transport companies;
• Service and repair of household appliances. If you involve qualified specialists in the work and conduct an effective advertising campaign, you can earn 50-60 thousand rubles a month. To increase the amount of revenue up to 100-150 thousand rubles, you need to constantly promote your business and expand the range of services;
• Hairdresser, beautician. According to experts, this is quite a promising view. commercial activities, which can bring excellent profits. In order to open a small beauty salon, you will need about 300 thousand rubles. At good choice location of the institution, monthly revenue can reach 100 thousand rubles. The success of such a business also largely depends on the intensity of promotion and the professionalism of the masters;
• Shoe repair. Such a business will require minimal financial investments from you - for paperwork, the purchase of tools and raw materials. If you work on your own, without the involvement of hired employees, you can earn 40-50 thousand rubles a month;
• Organization of festive events. Services for weddings, birthdays, corporate parties and other celebrations enjoy most in demand population in major cities. If you provide an effective advertising campaign, the business will bring 50-150 thousand rubles of net income per month;
• Funeral services. If you include the manufacture and installation of monuments in the list of services, you can earn up to 200 thousand rubles a month;
• Delivery of organic products to your home. Such a business idea is great for rural residents who do not know. Many modern people care about their health, so they try to eat only natural, organic food. If you arrange regular delivery fresh vegetables, milk, meat and other products to its regular customers, such a business will bring monthly 50-80 thousand rubles of net profit.

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